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Minggu, 03 Oktober 2010
Armani Code by Giorgio Armani for women was launched in 2006 and designed by the trio of Dominique Ropion perfumers Olivier Polge and Carlos Benaïm, which have in their curriculum at least one other fragrance created in partnership between them, or at least two most of them and a perfumer. Besides working as a team to create this feminine fragrance by Giorgio Armani, have already demonstrated teamwork, such as: Christian Dior Pure Poison Productions (signed by the trio), Calvin Klein Euphoria for women (by Dominique Ropion, Carlos and other Benaïm Loc Long nose), Very Irresistible Givenchy for women (and earlier by the same double nose Sophie Labbe), Viktor & Rolf Flowerbomb (creation of Olivier Polge with Carlos and Domitilla Benaïm Michalon) and the recent Lancome Miracle Forever (also designed by Olivier Polge and Dominique Ropion). Examples like these seem to be a constant and a sign that the fashion houses and giant companies invest in flavors and fragrances of great teamwork and creativity to design a perfume perfumers of success. Do so successful?
As a consumer with an active perfume basement more critical of the market, I rely on teamwork for perfumers because only with human talent, investment and a relentless pursuit of a unique and innovative perfume, fragrance passionate as I may have available different flavors. However, I realize that the perfume, especially those who are niche and exclusive, are within a normal range that does not fully satisfied the most demanding consumer. Fragrances that are even part of the perfumery have aromas reminiscent of a mass consumption, those nominating themselves as "gostosinho and cute," many "ine", which, in the end, that is unless we see the term "cheapie" for these scents. In this sense, I question whether it is worth putting so many perfumers in a classroom setting and invest heavily to achieve a standard level in perfume, which means pleasing the minimum pssível, enabling the achievement of some supporters whoseacquisitions convert the investment into profit maison.
In the case of Armani Code for women, it is a good perfume but not spectacular. Checking all the creations in trio team, one realizes that almost all perfumes indicate femininity and seduction as well as Code. With the exception of Flowerbomb and Miracle Forever, in my opinion, others advocate a concept of woman feline enigmatic and irresistible. The intriguing power to conquer men with a perfume more useful for night use, in a mesmerizing and very sexy dress. For this, the woman wears a kind of code to convey these ulterior motives, she wears Armani Code. If man is attracted by the code and can solve it, he will reach the woman herself and sees the "story of an encounter," as the company's disclosure of perfume.
Armani Code is an interesting code, it should be good role to which I referred and only. There is misaligned because the proposal is a perfume for night use, full-bodied for a floral with orange blossom as the protagonist. Opens an output grows sweet and to the note of jasmine and vanilla Sambac that are traditionally used in perfumes notes most stylish female as night and Yves Saint Laurent and Boucheron Trouble Cinema. This is the good side.
The interesting side of Armani Code for women is that the orange blossom scent mark the difference. A flower that does not usually act in leading roles both in perfumes and such, is a concept far more daytime and nighttime much more romantic than feline. Just remember that the orange blossom is widespread and characterized as the wedding flower, water baths of light fragrance, freshness and revitalization. In Code, orange flower takes on a role far less light and far more seductive; a perfume for women who wear the flower as inspiration to embody the femme fatale, and maybe then use the orange blossom to ascend to the altar.
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